Leadr is a simple and customisable solution for securely capturing automotive leads digitally. Eliminate the need for paper forms and effortlessly collect information with a fully GDPR-compliant system.

Digital lead capture solution for automotive.

Leadr is a simple and customisable solution for securely capturing automotive leads digitally. Eliminate the need for paper forms and effortlessly collect information with a fully GDPR-compliant system.

Digital lead capture solution for automotive.

Leadr offers a versatile solution for capturing and managing leads across a variety of use cases and event types for your automotive brand. Whether it's national events, model launches, car shows, or private dealership events, Leadr streamlines the process of collecting and exporting customer data.

Use cases for the automotive sector.

Event lead capture.

Leadr simplifies lead capture at national events, ensuring smooth and efficient lead collection from a high volume of attendees. With easy CSV export options, it helps you manage customer lead information.

Competition entries.

Capture participant details quickly and securely with Leadr during competitions. The app streamlines the entry process, allowing you to organise entries with ease while ensuring compliance with data security regulations.

Showroom lead capture.

Leadr enhances showroom and forecourt lead capture with a fast, on-brand solution. By placing QR codes next to each model, Leadr enables seamless and accurate lead collection for your dealership.

Model launches.

Leadr gives your team the tools to digitally capture lead interest or place QR codes for attendees to easily submit their details, ensuring efficient and seamless lead collection at model launches.

Leadr lets you customise each form with your automotive brand, including your logo, welcome image, and button colours.

This personalised branding will appear on your smartphone capture device and can also be shown on the browser, allowing customers to easily submit their details via QR codes at your dealership, events, or car shows.

Full branding per form.

Leadr offers easy-to-use form creation tools for your automotive dealership, allowing you to capture model interest and customer details.

Customise forms with a wide range of questions and integrate them seamlessly into smartphone devices or browsers, making it simple to gather high-quality data from potential buyers at your dealership or events.

Form creation tools.

QR code capture.

Leadr allows potential customers to submit their information directly from their personal devices via a QR code, enabling passive lead capture without direct interaction. Each form includes a unique QR code that can be placed in your dealership’s cars, on vehicle displays, or promotional materials, allowing prospects to easily scan and submit their details at their convenience.

Scan the QR code with your mobile device to view an example form using the Leadr system. Please note that this feature requires a mobile signal and does not work offline.

Our accreditations.

Leadr has achieved ISO/IEC 27001 certification under MediaBase Direct following a comprehensive audit by BSI, a leading authority. This certification confirms that we have robust policies, processes, and controls in place to protect your prospect data.

For our clients, this accreditation demonstrates our commitment to the highest standards of data security, ensuring that sensitive customer information is handled with the utmost care and compliance.

Our solution includes lead scoring, with all customer entries scored out of 100 to track the completeness of each record. You can easily view the scores from the dashboard, helping you assess the quality of the captured customer data.

This feature enables better management and evaluation of information, ensuring a more efficient follow-up and lead tracking process for your dealership or automotive events.

Lead scoring.

Leadr is designed to work offline, ensuring you can capture leads even without an internet connection at your dealership or events. All leads collected offline is securely stored on the device under pending until a signal is available.

Once the device reconnects, the data is automatically synced to the dashboard, where it is securely stored and ready for your review. The device will display a red Wi-Fi symbol to indicate when it is offline, so you can easily track lead capture status.

Offline capability.

Multiple users can easily connect to your automotive event or dealership by scanning a QR code to pair their device once logged in. With no limit to the number of devices that can be connected, your sales team or event staff can seamlessly capture leads.

Additionally, you can manage and adjust permissions for each user login directly from the dashboard, giving you full control over access and functionality at your dealership or automotive event.

Staff device logins.

Apple & Android compatible.

Leadr is available for download on both iOS and Android devices, providing an easy and seamless setup. You can connect unlimited devices to an event by downloading the app and pairing your device.

Simply tap the buttons below to visit the app stores and get started.

Once a lead has been captured, you have the opportunity to send a personalised email confirmation to the recipient.

You can choose to upload a custom HTML template to the system or use our default template, which will automatically include your brand logo as part of the email. This ensures a professional and branded communication with every lead.

Email folllow-ups.

All captured leads are securely stored on our dashboard, allowing you to easily view and manage it. If needed, you can edit any details directly from the dashboard to correct any errors noticed during the capture process.

Each entry is assigned a score based on the completeness of the information, helping you prioritise follow-ups with prospective buyers. The data can be easily exported as a .CSV file, ready to upload into your CRM or used for further analysis.

Manage & export leads.

Why choose Leadr data capture solutions?

Leadr is a solution by MediaBase Direct, industry-leading data specialists with over 33 years of experience. As the longest-serving DMA members since 1991, we are experts in data capture for the automotive industry. With extensive automotive experience, Leadr leverages MediaBase Direct's unmatched expertise and reputation for excellence.

Automotive experience.

Leadr has extensive experience working with automotive brands to address their data capture requirements. We have a deep understanding of the key challenges faced at all sized activations.

GDPR compliant / ISO certified.

Using a GDPR-compliant solution ensures your business adheres to strict data regulations, giving you confidence that our solutions meet the highest standards.

Competitively priced.

We’re proud to offer Leadr with flexible pricing options, including per event or monthly plans, making it accessible to everyone. Our pricing is highly competitive and more cost-effective than traditional manual lead capture methods.

Email support included.

With our monthly subscription licence for Leadr, you will be assigned a dedicated email support line to assist you. They will provide ongoing support by answering any questions, ensuring you get the most out of our solution.

Simple pricing.

With Leadr, we offer straightforward pricing options with the flexibility to choose between per-event or per-month charges. Both options include all features with no limits, ensuring you have full access to everything Leadr offers without any hidden fees

Our simple pricing structure makes it easy to plan and manage your lead capture.