Leadr is an event data capture app for trade shows, activations and exhibitions. Replace paper forms with smarter lead capture tools to securely collect the information you need at your stand.

Data capture app for events
& trade shows.

Three smartphones displaying different screens of a mobile app with dashboards, customer details, and capture lists against a black background.

Data capture app for events
& trade shows.

Leadr is a digital solution for capturing leads and attendee information at events and trade shows. Replace outdated and unreliable event scanners with a lead capture solution to ensure you collect the information you need at your stand.

Create your account by downloading our app on your device. Tap the correct store button below to get started.

Three smartphones displaying different screens of a mobile app with dashboards, customer details, and capture lists.

Leadr is the leading solution for event data capture

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Ncco Foodservice Solutions logo with green arc and text.
Asprey London logo with a decorative emblem and text
The SGI logo with a stylized blue and teal 'S' and the letters 'sgi' underneath, with the text 'MIN. GROUP INFORMASI' below.
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Logo for Swales Diamond Jewellers with a stylized fleur-de-lis design.
Freestyle Designs logo with the tagline 'your complete signage solution' on a black background.
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Logo for Buitelaar Group, established in 1922, featuring a large letter B with company name and founding year.
The logo of Evident, with the letter V stylized with multiple blue diagonal lines.
Red Kress logo with a geometric symbol on the right, highlighting event data capture on a white background.
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Tesora logo in blue and green colors.
White Sc letters and EVENTS MARKETING text on teal background, highlighting seamless event data capture.
The word motiv8 in bold blue letters, with a red and blue abstract swirl above the v8, symbolizes event data capture.
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The logo for 'Outside Spaces: Landscape Design by James Brunton' features a circular icon with a house shape inside and colorful text with purple, teal, and light blue colors.
Logo of Everything Hotels with the initials EH in gold above the words 'Everything Hotels' in gold.
Logo with a stylized blue maze circle and black text that reads 'Decentralized'.
SIEMENS logo in bold teal capital letters on white, symbolizing innovation in event data capture.
Logo for London Bar & Kitchen LBK, featuring black and red text inside a black circle.
Currencies Direct logo with an orange circular symbol, black text, and a clean white background—perfect for event data capture displays.

Leadr offers a range of capture methods to suit any event. Use the Leadr app on staff devices, set up passive QR codes, scan badges and business cards, or access your form on any web browser.

Every way to capture leads, all in one platform

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Staff app capture

Provide your team with access to your form via our dedicated app. This method works both online and offline, ensuring secure and reliable data capture directly on your stand at any event.

Woman scans a QR code on a sign at a busy conference, enabling seamless event data capture amid bustling booths and attendees.

QR code capture

Display QR codes and let attendees scan and submit their own details passively, without your team needing to action anything. A simple, hands-free way to collect leads at your stand.

Person scans a QR code on a business card with a smartphone for event data capture at a tech conference, booths in the background.

Business card scanning

Retrieve details directly from attendee badges and business cards using intelligent scanning. This method speeds up the data capture process and reduces manual entry at busy events. Additional add-on required.

Two people in business attire discuss event data capture while looking at a laptop at a busy conference with booths in the background.

Web browser capture

Access your form on any web browser if you'd prefer not to use staff personal devices. Simply use a laptop or computer and use the dedicated event form link for a quick and easy way to capture leads.

Leadr provides a bespoke event data capture form for each event, allowing you to add sections with custom questions and tailor the experience to your attendees. Choose from a wide range of question types to build forms that capture exactly the information your sales team needs.

These forms are seamlessly integrated into the smartphone app and browser form view, making it simple for your team to collect high quality lead information on the stand, in real time, without missing a conversation.

Bespoke lead forms

A mobile screen shows a personal info form being filled, with form components for event data capture on a draggable sidebar.

Leadr lets you add your own branding to each event you create, including your logo, welcome image and button colours to create a professional and consistent first impression for every prospect who visits your stand.

Your branding will display on the smartphone lead capture device and on the browser form if you prefer prospects to submit their details themselves via a QR code, keeping your brand front and centre throughout the entire data capture experience.

Include your branding

Smartphone screen displaying a business event app with event data capture and options to customize logo, image, message, and welcome button.

Staff can easily connect to an event by scanning a QR code and pairing their device to log in. Each account supports up to 10 staff device logins, giving your whole stand team access to start capturing leads from the moment the doors open.

You can manage and adjust permissions for each staff login directly from the dashboard, giving you full control over who can access which events and ensuring the right people have the right level of access at all times.

Staff device logins

Mobile app displays event listings with a user management panel, enabling event data capture and showing active users with email addresses.

Our accreditations

We have achieved ISO/IEC 27001 certification following a comprehensive audit by BSI, a leading authority. This certification confirms that we have robust policies, processes, and controls in place to protect your prospect leads.

For our clients, this accreditation demonstrates our commitment to the highest standards of data security, ensuring that sensitive customer information is handled with the utmost care and compliance.

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Leadr is designed to work offline, ensuring you can capture data even without an internet connection. All leads collected offline are securely stored on the device under pending until a signal is available.

Once the device reconnects, the data is automatically synced to the dashboard, where they are securely stored and ready for your review. The device will display a red Wi-Fi symbol to indicate that it is offline.

Offline capability

Two smartphones display a personal information form with input fields and event data capture options on a mobile app interface.

Once a lead has been captured at your event, Leadr gives you the ability to send a branded email follow-up directly to the lead, keeping your business front of mind long after the show has closed.

You can choose to upload a custom HTML email template or use our default template, which will automatically include your event logo and branding as part of the email. Either way, every follow-up looks professional, on-brand and consistent, giving you the best possible chance of turning a conversation on the stand into a real opportunity.

Email follow-ups

A busy trade show booth with people walking; an event data capture email pop-up overlays the image, featuring the custr logo.

Leadr's built-in business card scanning allows you to quickly capture and extract contact details from business cards, badges and more at any event. Simply scan the item, map the fields and all details will automatically populate on your form, no manual data entry needed.

This feature is available as an add-on to your Leadr event licence.

Business card scanning

A phone screen shows a business card scan with extracted contact details using event data capture for Mike Gainey, Head of Sales at custr.
A phone screen shows an app scanning a business card for Mike Gailey, Head of Sales at custr, with event data capture and a QR code.
A smartphone screen shows a personal information form being filled out, featuring event data capture and a 100% complete indicator below.

Why use Leadr data capture solutions?

Leadr is a solution by MediaBase Direct, industry-leading data specialists with over 33 years of experience. As the longest-serving members of the DMA since 1991, we are experts in data capture for all sized events. Trusted by hundreds of exhibitors, Leadr benefits from MediaBase Direct's unmatched expertise and reputation for excellence.

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Data capture experience

Leadr has extensive experience working with exhibitors to address their data capture requirements at events. We have a understanding of the key challenges.

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GDPR compliant / ISO certified

Using a GDPR-compliant solution ensures your business adheres to strict data regulations, giving you confidence that our solutions meet the highest standards.

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Cost-effective solution

We’re proud to offer Leadr with flexible pricing options, including per-event and monthly plans, making it accessible to all. Our solution ensures your valuable sales leads are securely captured and managed.

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Email support included

You will have access to a dedicated email support line for assistance. Our team will provide ongoing support, answer any questions, and ensure you get the most out of our solution to meet your event data capture goals.